Previously we measured web performance score using dedicated instance in AWS Singapore and using local browser measurement. While those methods can quickly detect improvements and regressions, the score itself does not reflect the experience of users coming from non-Asia geo-region.

In the upcoming IPO event, we expect that prospect investors from across the globe will check Traveloka website. Before that happens we need to make sure that our website is optimized for users across the globe. To do that we want to measure and improve the performance using https://developers.google.com/speed/pagespeed/insights/ which is located in the US. If we can improve our web performance from that region, we will have even faster performance for users in Asia region, it is a win-win

Note that improving mobile web performance will be more difficult since the mobile cpu power in lighthouse is weaker compared to desktop

TODO

Collect the list of upper funnel Traveloka pages. Visitors in upper funnel pages/landing pages are more sensitive to performance[citation needed]
Capture the performance of important Traveloka pages in pagespeed
Improve desktop home & mobile home score to 75 by the end of September
Combine IP-geo redirection and mobile web redirection. Currently the roundtrip happens twice: www/ -> www/en-id/ -> m/en-id/, should be www/ -> m/en-id/
Research offloading redirection to Edge. We use Akamai and not sure if it is worth the cost to procure Akamai edge worker

Please let me know if you have any concerns, suggestions or if any of my assumptions are wrong.

Page Speed Global

Background

TODO